Details
📅 February 24, 2026
🕙11:00 AM-12:00 PM CST
💻 Free Member Webinar
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In the food and beverage industry, you’re not fully prepared for a crisis unless you have an effective communication plan in place beforehand. What do you say? Who do you notify? How do you say it? When? Learn why it’s important to act—and communicate—quickly with correct information and the proper tone.
At this free members-only webinar featuring Boelter + Lincoln, you’ll learn how to navigate these moments with confidence and leave with practical takeaways you can bring back to the plant or office.
Meet Our Speakers
Andy Larsen, Executive Vice President
+ 35 years in the industry — 26 of those at B+L
+ Master of Science in Integrated Marketing Communications, Northwestern University’s Medill School of Journalism
+ PRSA member
+ Regular marketing/PR/Social Media analyst on WTMJ-AM
+ Relevant Account Experience: Angelic Bakehouse, Cedar Crest Ice Cream, The Delafield Hotel/I.d., Devon Seafood & Steak, Door Peninsula Winery, Gorilly Goods, Lakefront Brewery, Pabst Milwaukee Brewery, Wisconsin Department of Tourism, Wisconsin Dells Visitor & Convention Bureau
Ken Leiviska, Director of PR and Social Media
+ 13 years in the industry at B+L
+ Bachelor of Arts in English, Ripon College
+ Worked as a newspaper reporter for 5 years
+ PRSA member
+ Relevant client experience: Angelic Bakehouse, The Delafield Hotel/I.d., Devon Seafood & Steak, Door Peninsula Winery, Lakefront Brewery, Pabst Milwaukee Brewery, Wisconsin Dells Visitor & Convention Bureau
About B+L
Boelter + Lincoln Marketing Communications (B+L) is a women-owned, independent agency with five shareholders. Established in 1975 by Bob Boelter and John Lincoln, today the agency is led by Jill Brzeski, president and chief executive officer, and Andy Larsen, executive vice president.
Boelter + Lincoln serves clients in a variety of business sectors, including tourism, travel and entertainment. Although business-to-consumer accounts have been our primary segment, B+L also handles a few select business-to-business accounts.